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2010 Press Release
Legendary Guitarist/Songwriter Jeff Carlisi to Make Appearance in Bourns’ Booth at 2010 Summer NAMM Show
Riverside, Calif., Jun 1, 2010 — Bourns, Inc. today announced that Jeff Carlisi, former guitarist of the rock band 38 Special, will make an appearance in Bourns’ booth during the upcoming Summer NAMM Show, June 18-20, 2010 in Nashville, Tenn. Carlisi will meet attendees and sign autographs to help promote Bourns’ industry-leading line of guitar potentiometers. The legendary guitarist/songwriter will also be promoting CAMP JAM, his summer rock music camp for kids and teens.

Attendees of the Summer NAMM Show are invited to meet Jeff Carlisi.

Where: Bourns’ booth #1245
When: Friday, June 18: 2:30 – 3:30 PM
Saturday, June 19: 11:00 AM – 12:00 PM


Carlisi has used Bourns’ guitar potentiometers for more than 30 years and is a supporter of the company’s products. As the original guitarist and songwriter for the classic southern rock band 38 Special, Carlisi has five platinum albums that include mega-hit songs “Caught Up in You,” “Second Chance,” and “Hold on Loosely.” Today, Carlisi is helping young aspiring musicians make their rock star dreams come true with CAMP JAM, which he co-founded in 2004.

CAMP JAM is the ultimate summer rock music camp for kids and teens and is held in 17 cities across the U.S. and Canada. The CAMP JAM program gives young musicians the chance to meet others their age for the rock ‘n’ roll experience of a lifetime—from forming their own bands and playing a concert to hanging out with rock music legends. For more information, visit www.campjam.com.
About Bourns

Bourns, Inc. is a leading manufacturer and supplier of automotive sensors, circuit protection solutions, magnetic products, microelectronic modules, precision potentiometers, panel controls and encoders and resistive products. Headquartered in Riverside, CA, Bourns serves a broad range of markets, including telecommunications, computer, industrial, instrumentation, automotive, consumer, non-critical life support medical, audio and various other market segments. Bourns products are manufactured according to ISO-9000 standards under Six Sigma quality programs. Additional company and product information is available at the company’s website at www.bourns.com.

Bourns® and the Bourns logo are trademarks or registered trademarks of Bourns, Inc. and may be used publicly only with the permission of Bourns and require proper acknowledgement. Other listed names and brands are trademarks or registered trademarks of their respective owners.

Agency Contact:
Annette Keller
Keller Communication
(949) 640-4811
annettekeller@sbcglobal.net
  Company Contact:
Mikelyn Bridges
Bourns, Inc.
(951) 781-5397
mike.bridges@bourns.com